DANA GONAGO
CREATIVE SOLUTIONS & GRAPHIC DESIGN






Philip Morris L&M
All creative concepts and design art direction of the locally created L&M brand campaigns.
L&M TransGlobe Direct Mail Kit
Picture Nr. 1 and 2
Contains booklet, CD and special ID card that offers a chance to get an invitation to private parties and, finally, one of participants will take a part in journey around the world.
Attractive images, unusual design and, moreover, amazing facts about TransGlobe destinations build both L&M image and interest in the journey of the international L&M platform TransGlobe.
Roadbook
Picture Nr. 3
Stimulus for the dreaming. Compilation of your personal experience.
The roadbook is the main key for participation
in L&M TRANSGLOBE campaign.
Value added offer
Picture Nr. 4
Design of the special edition 2 L&M packs and small info booklet inside
Value added offer
Picture Nr. 5
Design of the special edition L&M 3-pack, a branded lighter and small info booklet inside the package
Point-Of-Sales materials
Picture Nr. 6
Design of the POS materials, adapted to the local market accordingly the legislation